Visit Umeå

The destination management organisation Visit Umeå AB, has the task of developing and marketing the destination Umeå and the Umeå region, as well as creating a long-term sustainable tourism industry in the region.

Umeå has joined the EarthCheck Sustainable Destinations Program – a global network. In collaboration with Region Västerbotten Tourism, Visit Umeå assists companies in the region in their sustainability work according to a method called Västerbotten Experience.